All these posts about snow all over America and I’m just like yeah this free massage chair at the airport is really nice.
Last week, the toy company GoldieBlox released an inventive commercial that parodied the lyrics to the “License to Ill”-era (read: openly misogynist, because that was their M.O. at the time) Beastie Boys song “Girls.” Not long after it was released, the surviving Beastie Boys raised concerns about the usage of their song in the commercial. GoldieBlox pre-emptively sued. The Beastie Boys, who have taken a lot of heat over this situation due to the company’s noble pro-STEM educational goals, told their side of the story to The New York Times:
Like many of the millions of people who have seen your toy commercial “GoldieBlox, Rube Goldberg & the Beastie Boys,” we were very impressed by the creativity and the message behind your ad.
We strongly support empowering young girls, breaking down gender stereotypes and igniting a passion for technology and engineering.
As creative as it is, make no mistake, your video is an advertisement that is designed to sell a product, and long ago, we made a conscious decision not to permit our music and/or name to be used in product ads.
When we tried to simply ask how and why our song “Girls” had been used in your ad without our permission, YOU sued US.
While it’s not clear what will happen next, there is a clause in Adam Yauch’s will that specifically codifies this point.
EDIT: More discussion on this issue over this way.